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Branding/ Illustration/ Social Media/
Communities Dz
A youth-driven, gaming-inspired identity for collectible FIFA cards.
Client
Ghanou Coms
Year
2021
Expertise
- Brand Identity
- Illustration
- Social Media Design
Our Role
Brand & Illustration Lead
The Context
The client wanted to sell personalized FIFA cards and stickers on Instagram.
The Concept
Create a recognizable, modern identity that appeals to young otaku.
Impact
"The concept performed exceptionally well on Instagram."
Aesthetic
Visual Direction
Crafting a distinct visual language that speaks to the core of the brand identity.
Key Visual
Color Palette
#00a1e6
#ea7603
#87c026
Typography
Poppins
Montserrat
Execution
- 01
Logo and brand identity design
- 02
Card templates for FIFA collectibles
- 03
Illustrations and social media icons
- 04
Illustrator & Photoshop workflow